Tuesday, June 5, 2007

Coke vows to reduce water used in drink production

(Reuters) - The world's top beverage company will also put more effort
into recycling the water it uses in manufacturing and spend $20
million protecting seven major watersheds around the world with
the World Wildlife Fund, said Chief Executive E. Neville
Isdell, at a news conference on World Environment Day.




"I don't see in the short-, or even in the medium-term,
that it's going to threaten our business, but in the long-term
it is," Isdell told Reuters after making the announcement,
referring to water shortages.


Read more at Reuters.com Business News

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